Make your marketing budget go farther with bigger impact and increased consumer loyalty.
Mobi-Action Conversion Marketing is a new form of mobile marketing that gives consumers a new way to interact with your brand, using a phone call instead of a data connection to deliver rich, interactive media. Mobi-Action makes it easier and more entetaining for consumers to reach out and engage with your marketing efforts. It uses the LiveAct Application Streaming Platform to stream video and application functions over a live connection with mobile phones.
Learn more about LiveAct ASP here.
Please see our case studies to get a full flavor of the potential uses of Mobi-Action. Also take a look at Mobi-Action Details. Here is a summary of what Mobi-Action offers:
• The goal of all marketing is to convert potential users into actual users. Mobi-Action provides the most effective way to do that ever invented!
• Use media and mobile phones like never before to entertain, sell, convert
• Applications become live connections with customers, enabling a wide range of immediate interactions, such as requesting new media, purchasing, playing games and quizzes, and so forth
• Campaigns can be developed quickly and easily in Adobe Flash®
• Proprietary technology in the LiveAct Application Streaming Platform makes it all possible
• Can be used easily by agencies and marketers on a low-cost basis
• Can be integrated with billing to enable purchasing in the same session
• Users can make a normal voice call to receive a videocall back
• Calls can be scheduled – for example, every morning at 8am
• Works with the phone’s camera to enable uploading to websites and social networks, such as YouTube, Facebook, Mixi, Twitter, and so on
• Can trigger other phone events such as receiving an SMS with a web link
• Complements and enhances mobile and web ads, posters, TV ads, print ads – nearly any form of marketing
• Consumers can reply to ads more easily and quickly than with QR Codes
• Use your existing video assets across a more personal and immediate channel of communication
Compared to other forms of targeted marketing, such as Cost Per Click, Mobi-Action rates are quite reasonable and reliable. A Mobi-Action campaign can deliver messages with rich media and provide complete forms of entertainment, using an intimate and personal connection with the consumer. Of course, a campaign can naturally lead to buying actions or other forms of engagement.
Compared to impression-based advertising rates, Mobi-Action is extremely cost-effective. All Mobi-Action usage starts with an action from the consumer and then generates more actions depending on the nature of the campaign.
There is no more cost-effective way to engage with your target audience!
See Mobi-Action Details.
See the Mobi-Action case studies.
